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Advertising Sales

Mary Pat, 11/21/2004, 12:23:40 PM

I am the business manager for my newspaper and we are trying to start a sales staff. We are funded by the university and they are unsure how to pay salesmen because ways they have to pay student employees. Does anyone know how their university does this?

Responses

Laura, 11/21/2004, 12:38:09 PM
We pay advertisement representatives 10% of what they earn once they reach $500 worth of sales (with the 10% applied to the original $500 as well). This is a fairly new policy that was just created 2 years ago, but it's working much better than not paying them at all (which is how it was in the past).

Rob Velella, 11/22/2004, 9:13:26 AM
Commission is great, but it does tend to confuse student payroll offices, who are used to the traditional hourly work study wage system. I would recommend that you not go your own way on this one, but work closely with payroll or student payroll to make an official policy.

Rob Velella, advisor
Red & Black student newspaper
Washington & Jefferson College

Stephen Yeargin, Editor - The Pacer, 11/23/2004, 10:48:40 AM
At the ACP conference in Nashville, one adviser suggested just having them run it in the "Extra Pay" column on the time sheets, and report zero in the hourly rate box. I'm sure it varies from school to school.

- Stephen Yeargin, The Pacer

Kim Owens, 2/23/2005, 7:11:30 PM
We are funded by our university as well, but we do bring in a good bit of revenue. We pay our sales reps commission based on how much they sell, anywhere from 10%-14% for really great numbers. Our pay (and this is ONLY for the advertising department, no other campus media does this) is taken strictly from our organizations budget, which the school figures in with our yearly budget. We still get our paychecks written from the state and school.

Mona Livsey, 2/24/2005, 4:38:30 PM
Aloha, Here we have a Advertising Manager, sometimes he even may have a staff. Being that ads are somewhat iffy at best here, our Ad Manager receives a Stipend of $400.00 per semester and 20% commision of any ads sold.
If it is a split sell, someone else brings in the ad, then they do a split; they get 10% for bringing in the ad, and the Ad Manager gets 10% for doing the paperwork.
Our staff seems to like this, and it has worked well for us.

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